Using Your Reputation to Gain a Competitive Advantage

The average contractor in the residential building industry has a recommendation rate of around 65%. This means 1 in 3 client’s would not recommend them to a friend. Considering that an unhappy client will tell 10 people about their experience, having a lower recommendation rate makes it harder to grow your business. There are 1000's of builders, remodeler’s and contractors throughout North America who have average recommendation rates of 90%. These businesses represent the best of the best in the residential building industry. If you want to go beyond average, take a lesson from their playbook. This whitepaper focuses on what those companies are doing to stand out and grow their business.

Sponsored by: Guild Quality

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