The Importance of Roof Underlayment for Energy Efficiency and Fire Resistance (Print Course)

This course will take a holistic view of roof systems and explore the different categories of underlayment, as well as options that can optimize performance and compatibility with roofing materials. It will also explore performance attributes of different underlayment categories and how superior products can increase energy efficiency, wind resistance, and fire resistance.

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How Contractors Can Leverage Instagram and TikTok

A social media presence these days is more than a Facebook page. Here are the platforms that are getting attention and how you can use these free marketing tools as significant lead generators.

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6 Lifestyle Shifts Influencing Building Design

To make their homes more comfortable, functional and aesthetically pleasing homeowners are willing to spend more. Here are the trends and product innovations that are shaping what is important today.

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7 Exterior Trends in 2022

See what changes 2022 brought to the table for building pros. From exterior revitalization to outdoor living, here is what is hot this year.

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Vinyl Siding: A Surprising Way to Go Green

Most people don’t consider vinyl an eco-friendly building product, but data shows it actually is. See why it is a great choice for all your siding projects.

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Residential Roofing and Architectural Trends For 2023 and Beyond (Print Course)

This course dives into two main areas of residential architectural styles, starting with pre-2008 recession to examine patterns and meaning behind historical trends. The second and core piece of the course moves forward into the road ahead to look at the changing influences on home design. Learners will understand the macro influences currently impacting residential exterior design and how those influences translate to ornamentation and finishing choices, such as colors, materials, and roofing.

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Exterior Color Trends CONTINUING AND FUTURE DIRECTIONS 2021–2024 (Print Course)

This course aims to help architects, developers, colorists, and other specifiers understand which current popular exterior colors to continue using, which new colors to begin introducing, and what combinations will ensure successful palettes. The major design shifts in current U.S. regions as well as the cultural and consumer influences behind color trends will be referenced for the purpose of enhancing the knowledge course participants have regarding the color trends for the coming years.

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