Zonda - Resource Library

Marketing has never been more complex. In today's rapidly evolving business landscape, marketing needs to be more than selling products or services—it's about connecting with people on another level. Today's business customers increasingly bring their emotions, desires, and unique perspectives into the workplace. In this white paper, we'll explore why marketing to hearts, not businesses, is crucial for success in the B2B realm, especially with the rise of millennial buyers.

This On Demand CEU is a recorded presentation from a previously live webinar event. Is your architecture firm operating at peak efficiency, or are you constantly putting out fires? Many firms struggle with inconsistent business development, project bottlenecks, financial uncertainty, and disorganized operations—often without realizing the root cause is a lack of business maturity.

In this webinar, gain a clear understanding of where your firm stands today and, more importantly, the specific steps you can take to level up your business processes, improve efficiency, and drive sustainable profitability. We explore practical, real-world strategies for moving from reactive to proactive firm management, ensuring you’re not just delivering great designs, but also running a thriving, resilient business. Whether you’re a principal, partner, or senior leader in an architecture firm, this session will equip you with the actionable insights needed to build a more predictable, scalable, and profitable practice.

Internet-connected energy management solutions like smart electrical panels and thermostats are part of a growing category of home building products aimed at optimizing energy efficiency.

In this BUILDER Session, hear more about different types of energy management solutions, along with insights into what buyers are willing to pay for.

Time-honored material offers a bold new expression of architectural excellence. Read why slate is an ideal cladding solution for numerous applications. In an industry and design environment where so many materials ask architects, contractors and owners to make difficult sustainability, performance and aesthetic decisions, consider how the simplicity and elegance of a reimagined building material presents a way forward with minimal compromise.

High-speed, reliable Internet connectivity is a crucial amenity for residents. Building your own fiber internet netwok puts you in full control of the internet in your multifamily buildings. The investment will quickly pay for itself, creating an ongoing revenue stream.

This video is recorded from a previously live webinar event. Labor shortages, rising building materials costs, and staying on schedule are just a few of the hurdles builders and remodelers are navigating today. Andy Soloman, Director of Training at Associated Materials, demonstrates how Alside’s award winning and innovative composite cladding can help to alleviate these challenges.

This On Demand CEU is a recorded presentation from a previously live webinar event. In today’s evolving architectural landscape, firms face increasing pressure from economic volatility, talent retention challenges, and shifting client expectations. This webinar explores how benchmarking empowers architecture leaders to meet these challenges with clarity and confidence.

We’ll walk through key findings from the newly released 2025 Architecture Benchmarking Report, built on real performance data from over 2,000 A&E firms and 46,000 active users. You’ll learn how firms are setting meaningful performance targets, tracking progress, and using benchmarking to guide smarter, faster decisions.

With two years of data, we’ll also explore emerging trends and how leading firms are using insights from tools like BQE CORE to drive measurable results, including higher revenue per FTE, increased profit percentage, and year-over-year revenue growth. Whether your goal is to improve operational efficiency, support long-term planning, or gain a competitive edge, this session will give you a practical framework for applying benchmarking in your own firm.

Before ground is officially broken on new residential developments, civil engineers and developers must navigate a complex set of unknowns. There is pressure to build stronger, more sustainable communities faster - and the success of these projects is dependent upon considerations such as soil stability, site drainage, and existing infrastructures.

The usage of Geographic Information Systems (GIS) to answer questions is becoming increasingly common. Modern GIS platforms are reshaping how land is evaluated and engineered by centralizing data layers into a single interface to enable faster due diligence, more accurate site assessments, and smarter planning.

In the dynamic field of real estate staying ahead of market trends is essential. The increasing complexity of accounting and compliance demands has led many real estate professionals to consider outsourcing their accounting processes.

Outsourcing provides access to expert support, enhancing operational efficiency and allowing the focus to remain on business growth.

Recruiting real estate investors is an important function. After capturing their interest comes another crucial step; onboarding that prospect. Advanced technology can simplify this process:

• Reduce back and forth email with streamlined workflows
• Eliminate risks and costs associated with multiple systems
• Securely digitize the capture of sensitive investor data
• Engage investors with a simplified user experience