Zonda - Resource Library

Marketing has never been more complex. In today's rapidly evolving business landscape, marketing needs to be more than selling products or services—it's about connecting with people on another level. Today's business customers increasingly bring their emotions, desires, and unique perspectives into the workplace. In this white paper, we'll explore why marketing to hearts, not businesses, is crucial for success in the B2B realm, especially with the rise of millennial buyers.

Internet-connected energy management solutions like smart electrical panels and thermostats are part of a growing category of home building products aimed at optimizing energy efficiency.

In this BUILDER Session, hear more about different types of energy management solutions, along with insights into what buyers are willing to pay for.

High-speed, reliable Internet connectivity is a crucial amenity for residents. Building your own fiber internet netwok puts you in full control of the internet in your multifamily buildings. The investment will quickly pay for itself, creating an ongoing revenue stream.

This On Demand CEU is a recorded presentation from a previously live webinar event. Is your architecture firm operating at peak efficiency, or are you constantly putting out fires? Many firms struggle with inconsistent business development, project bottlenecks, financial uncertainty, and disorganized operations—often without realizing the root cause is a lack of business maturity.

In this webinar, gain a clear understanding of where your firm stands today and, more importantly, the specific steps you can take to level up your business processes, improve efficiency, and drive sustainable profitability. We explore practical, real-world strategies for moving from reactive to proactive firm management, ensuring you’re not just delivering great designs, but also running a thriving, resilient business. Whether you’re a principal, partner, or senior leader in an architecture firm, this session will equip you with the actionable insights needed to build a more predictable, scalable, and profitable practice.

This video is recorded from a previously live webinar event. Labor shortages, rising building materials costs, and staying on schedule are just a few of the hurdles builders and remodelers are navigating today. Andy Soloman, Director of Training at Associated Materials, demonstrates how Alside’s award winning and innovative composite cladding can help to alleviate these challenges.

As homeowners increasingly demand smart features that offer comfort, convenience, and control, builders face mounting pressure to deliver tech-forward homes. From compatibility issues to long-term maintenance concerns, the process is often more challenging and costly than it should be. Read more about a streamlined solution that reduces complexity, enhances integration, and improves the homeowner experience.

In the dynamic field of real estate staying ahead of market trends is essential. The increasing complexity of accounting and compliance demands has led many real estate professionals to consider outsourcing their accounting processes.

Outsourcing provides access to expert support, enhancing operational efficiency and allowing the focus to remain on business growth.

Recruiting real estate investors is an important function. After capturing their interest comes another crucial step; onboarding that prospect. Advanced technology can simplify this process:

• Reduce back and forth email with streamlined workflows
• Eliminate risks and costs associated with multiple systems
• Securely digitize the capture of sensitive investor data
• Engage investors with a simplified user experience

Without an understanding of your residents' experiences, your community could see a decline in occupancy or satisfaction. When you tap into the pulse of your residents with effective surveys, your community can thrive. A well-crafted survey could be the difference between valuable answers - or no answers at all. With a simple, automated survey capture feedback, get actionable insights - and build a stronger, more connected community.

Businesses and consumers alike depend on online reviews. Though the way they use them may differ, each has their own reasoning. Businesses need reviews to attract customers, while consumers use them to help decide where to live, what to buy or who to hire. Trust in reviews is a necessity and should reflect the honest opinions of users of that product or service. We will outline some compliance expectations - as well as identify key principles for collecting, moderating, and generating reviews.