Google recently invited Todd Bairstow from Keyword Connects to Google's headquarters in Mountain View, California to talk about Best Practices for Home Improvement Lead Generation. Learn what Todd and Google have to say about the online home improvement world and how you can drive more leads!
Trends Impacting Affordable Housing: Challenges & Opportunities for Developers
U.S. housing affordability has declined due to increases in home values and rents, prompting the need to build affordable housing supply. To meet demand, it is projected that 2-5 million new units will be needed over the next 10 years. Read more about the current trends, challenges and opportunities.
AirRenew Essential IAQ Gypsum Board

Offer a healthier living environment. AirRenew Essential offers a cost-effective solution for healthier homes. It's the first gypsum board that actively cleans the air by removing formaldehyde found indoors.
A New Era for Wet Wall Materials

In bathroom design, materials chosen for wet wall applications are an important decision for builders, developers and property managers. Whether new construction, hospitality spaces, or multi-family housing, selecting the right materials for a high-traffic, moisture-prone area is essential for performance and cost-efficiency. Read why PVC composite wet wall materials are the ideal choice for high volume construction projects.
Enduring Exteriors: The Advantages of PVC Trim

In this installment of JLC's Building Sessions, hear more about PVC trim. With real wood appearance but moisture and rot-resistant durability, it protects homes effortlessly. Contractors value ease of installation, saving time on sites - plus a variety of product options and colors.
Forging the Path to Carbon Neutral Building
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This paper breaks down the benefits and best practices to building carbon neutral homes giving insight into the future of homebuilding. See what Thrive Home Builders has learned on their journey to carbon neutral and how it has helped their business prosper.
The Future Space: What’s Next?

Learn about the architecture of the future through examples from today. How will architects and designers think about crafting the spaces of the future?
In this discussion, ARCHITECT editor-in-chief Paul Makovsky and the expert panel examine case studies and forward-looking ideas that delve into what's coming for residential design.
Bringing Manufacturing Home — and What It Means for U.S. Builders

Building professionals, as well as their clients, benefit from smart supply chain management, which is critical for controlling costs, keeping on schedule and project success. This video explores the importance of making educated decisions regarding the distributors you use for your business.
A Solid Foundation: Building Better Basements for Modern Living

Forget what you think you know about basements — builders and contractors are giving these underground spaces a long overdue upgrade, transforming into valuable real estate that aligns with the needs of modern homeowners. We'll explore key strategies for designing and constructing basements that maximize space and provide a balance of functionality, comfort, and aesthetics.
Value by Design

Today, the on-site, DIY approach to wood concrete forming fabrication is rapidly giving way to the precision, convenience, and speed of ready-made, turnkey systems. Read the following 10 reasons why contractors for structural forming, road and bridge, and water treatment projects nationwide are teaming up with UFP for their forming needs.