Zonda - Resource Library

Converting more marketing leads to sales helps the return on investment of all your marketing dollars. On average, small businesses that nurture their leads will experience a 45% boost in lead generation returns over those who do not. By simply and reliably following up with every lead, you’ll close more deals. Let us show you how.

Townsquare Media specializes in creating the total web presence that small businesses need to make sure you reach your online audience of current and prospective customers. Watch this quick video to see what they have to offer and how they can help you start or improve your online visibility.

GuildQuality helps builders, remodelers, and contractors manage their most valuable asset _ their reputation. By analyzing the strengths and weaknesses of your business you can create a culture of quality with your employees. Making gains in customer satisfaction leads to referrals and money in your pocket.

Business owners are embracing review sites and social media as a way to drive qualified leads. Data shows that negative reviews will deter a client 80% of the time, but the opposite is also true. GuildQuality provides customer satisfaction surveying and performance reporting to help you monitor, improve, and articulate the quality of your serivce. People are talking about your company, don't you want in on the conversation?

With the explosion of the Internet over the past decade, figuring out online lead generation can be confusing, time consuming and expensive. This e‐book will help you understand how online lead generation works (and how it doesn’t) for home improvement companies, and which channels you need to focus on to be successful!

Google recently invited Todd Bairstow from Keyword Connects to Google's headquarters in Mountain View, California to talk about Best Practices for Home Improvement Lead Generation. Learn what Todd and Google have to say about the online home improvement world and how you can drive more leads!

There are dozens of financial indicators that the industry is improving slowly but steadily, and this report will help firm leaders assess the current conditions and plan for the journey ahead. Take a look at the 34th edition of the Deltek Clarity Architecture and Engineering Industry Study.

How do you successfully balance management?s need for visibility with project managers? resistance to change? The process isn't easy, however with preparation, forethought, and support, it can be simplified. Help your team see the benefit and overcomine obstacles.

The days of AE firms cutting their way to profitability are over. So how can they position themselves for future growth and meet the challenges of potential ownership transitions? The overwhelming consensus amongst the experts is that today?s firms require a laser-like focus on strong project and financial management practices?the kind that can carry their long-term growth goals to fruition.

Across every part of the firm, AE organizations have more information than ever. The opportunity is to transform that raw transactional data into insights and intelligence that in turn informs every core decision the firm makes. Deltek has looked at how AE firms can best bring the benefits of BI to their organizations and offers three recommendations: top-down support and enforcement, set appropriate metrics, and focus on project management.